FRD Party People
'Only the Brave' Diesel fragrance launch.

Diesel launched its new men's fragrance 'Only the Brave' at Conch records on Thursday the 23rd of July. The new fragrance, fronted by hip-hop soul man Common, first arrived to me complete with its own hard-back, glossy book, full of luscious imagery and powerful quotes. Clearly, branding small luxury goods to discerning consumers is reaching lofty new heights.
See what the fashionable bunch wore when they braved the cold weather to celebrate...
Huffer Hosts the launch of Free Hamburger
Hot on the heels of 'Chilli, Beef & Cheese', Huffer recently commissioned Sam Montgomery to create 'Free Hamburger', a free newspaper-format publication that you can pick up for free at any Huffer stockist nationwide. How very fashion! Check out who turned up to celebrate the launch...
All pics by Laura Allard-Fleischl
FQ's Spring Issue Pre-Launch Party
Fashion Quarterly hosted a presentation of their upcoming spring '09 issue at Sale St on July 1st. Designers, PR's and FQ supporters rubbed shoulders to a back-drop of a spring runway show. See who was there and what they wore...
All pics by Laura Allard-Fleischl
Adam B's Charity 30th Birthday Bash

Party Promoter Adam B held his 30th birthday party last weekend at glamorous venue The Wharf in Auckland. 500 guests were invited to celebrate the milestone, and to share the love Adam asked guests to bring food parcels for families in need, instead of presents. Over $40,000 worth of food and goods were donated, filling three Salvation Army trucks!
Check out who was there.
All pics by Alex Tee.
Vodafone Launches The Google HTC Magic

Vodafone launched the highly-anticipated Google HTC Magic handset on Wednesday June 24th with a Black & White themed party underneath the Rendezvous Hotel.
Guests were treated to the unique Vodafone hospitality: food, drinks, gadgets, music, fanfare - and lots of it!
All images by Olivia Hemus.
Check them out...
Ryder Steals The Show
Auckland hair salon Ryder turned 10 recently, so salon Director Greg Murrell threw a huge party for friends and industry heads. The fashion folk were out in force on a cold Saturday night to sip Rosemount Wine and down Asahi beer, while camera's flashed and the Stolen Girlfriends crew delivered a cool summer preview show. FrontRowDiary.com was there to capture the evening. All photos by Laura Allard-Fleischl. Check it out...
Juicy Tube 'Designs for a Cure' launch
![]()
Lancomes Juicy Tubes launched the limited edition 'Juicy Designs for a Cure' at Smith & Caughey on Tuesday 16th of June. Click here to find out more about the new Juicy tubes and the money they are raising for the Breast Cancer Research Trust. Continue onto the next page to see what the crowd were wearing.
REMIX 13th Birthday Party
REMIX magazine hosted their 13th birthday bash at Agents & Merchants and Racket Bar in downtown Auckland last Thursday night. The latest issue includes some great editorial and features 13 people make the most of now, including FrontRowDiary.com editor Anna Fitzpatrick. Click read more to see what all the fashion peeps were wearing.
More Articles...
Page 9 of 11


