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Pink Streak

pinkThere are various '80s fashion trends rolling around at the moment (strong shoulders, sequins and of course, the harem pant) and it seems that the beauty world has also decided to follow suit in the form of hair streaking.  But before you say 'Gracie...streaks are nothing new!'  - I'm not talking your standard highlights and lowlights.  No. Instead, think pink! Everything from soft bubblegum pink to bright neon pink - you'll soon be seeing it walking out of a hair salon near you.

Valentino started this one when they dyed Dree Hemminways hair candyfloss pink for their Spring/Summer 2010 ad campaign. And it's not just Valentino. Giles Deacon and Proenza Schouler sent models down the Spring/Summer catwalks with streaks of varying shades of pink through their blonde locks. Overseas magazines and catwalks are spearheading the trend; Kate Moss sports a larger-than-life purple and pink-streaked coif on the cover of the latest issue  of Another Magazine and celebrities like Stephanie Pratt and Lady Gaga work it perfectly.  But it was the clothing boutique we all know and love, Ruby, where we first saw the trend here in New Zealand.

Deanna Didovich of Ruby was onto this trend early. She shot her look book back in early September before we all went crimson crazy! Her collection 'Sweetheart' was inspired by Baz Lurhmanns Romeo and Juliet, and the pink hair was inspired by Sampson, one of Romeos boys, (if you haven't seen the film he has fluro pink hair). Deanna decided to tone this look down a bit by streaking with a set of rosy, clip-in, hair extensions - care of Matt at Stephen Marr.  "It is quite funny to see how that trend has now exploded. Especially after shooting the look book when all the Summer '10 fashion weeks were under way, and Giles and Proenza Schouler had both streaked their girls hair. I did have a whole bunch of blue streaks for the shoot also, but we made the executive decision to stick with pink."

The trend then appeared on the cover and featured in the editorial 'I Want Candy' for the autumn issue of Fashion Quarterly which is out now. The pink locks were brought to life by Virginia Carde who used a Fudge product that is sadly no longer available.

But never fear, Fudge still do a range called Paintbox and both looks are easy to recreate with a couple of the products from that range.

And here's how you do it...

Just mix Fudge Paintbox Pink Moon with Fudge Paintbox Whiter Shade of Pale together in a bowl until you get your desired shade.  While wearing gloves, add product to the ends of towel dried hair and comb through.  Leave to let colour develop for 20-30 minutes before rinsing until water runs clear.  The colour will last for up to 20 washes so 2-3 weeks depending on your hair condition - ie. If it's quite dry it will stay in longer than hair in good condition.   If you like the result, but not for a long-term look, there is a recipe to get rid of it sooner. However, it does involve bleach, so you might want a professional to do it or proceed yourself with mega caution;

30 grams speed bleach

15mls hot water
15mls shampoo 
Mix and work through hair then rinse.

The March issue of Vogue Australia which is out now (and by far my favourite) fronted by Abbey Lee also sees her lustrious locks dip-dyed pink care of Kevin Murphy for the Bondi beach shoot. "The brief was surfer cool. I wanted to take it a step further than just beach hair, colour was a big trend at the shows this season and I had been experimenting with coloured pigments in the hair for a couple of years now," he says. Murphy, who's in the process of developing his own range of coloured powders for hair, used intense pink M.A.C pigments to get Lee's half-dyed look.

Here are his tips for trying the trend at home: "Starting with wet hair, rough dry with a texture spray to protect your hair and stop the pigment from staining," he advises. "Make sure the hair is totally dry and sprinkle the pigment powder into  the mid-lengths to ends, rubbing the pigment into your hair. If you accidentally go overboard on the colour just blast your hair with a dryer to remove the excess and you've got hot pink hair until you wash it out. It's messy but it's worth it," he says.

If you're brave enough to try it, we'd love to see your pinked-up hair. Send your photos to  This e-mail address is being protected from spambots. You need JavaScript enabled to view it and you might see them published here.

 

By Gracie Stewart

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avatar StyleRevolution
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I love the dip dyed hair look.
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avatar tictoc22
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Morn, Quite cool~purple,fluro-green?
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avatar Holly H
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I think the FQ cover looks amazing am very tempted to give this a try.
Def want to see some images of 'real' people working it!
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avatar anon
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so many people have had this for years. still real amazing and cool but i hope too many people latch on cause it will be lame. giles and proenza where first, or anna sui a few years back!!!
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avatar Lauren
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I was inspired by this season's pink trend and JUST got my hair Pinkified! I've seen pink go bad on a lot of girls (and celebrities), but mine turned out so well I wrote an article about it and even posted my own picture (I'm usually a lot more shy). But, if you want to see how pink streaks turn out on a normal girl, check it out: http://www.studentstuff.com/2010/05/18/think-pink-the- power-of-pink-s treaks/
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